Global Next Gen. Newsletter
Another week, and as usual, pop culture keeps moving forward with new and exciting moments!
The 2026 Oscars are this Sunday, March 15, hosted by Conan O’Brien. There’s some fashionable buzz about a surprise Devil Wears Prada reunion moment tied to the upcoming sequel. Luxury houses are reportedly sending over $50M+ in diamonds and archival jewelry to stylists for the red carpet this year. Big houses expected to dominate include Cartier, Bulgari, and Tiffany & Co.
Harry Styles might also be entering the activewear chat. He was recently spotted running in NYC wearing what many believe could be part of a new line. On other activewear news… Y2K sportswear is making a comeback. Think mismatched sets, capris, and fun colors. But does this mean the beloved matching sets are no more? We say wear whatever you prefer to sweat in — but either way, the options are looking fun!
Between Oscars weekend, the continued buzz from Paris Fashion Week, and brands leaning further into lifestyle spaces, the culture conversation isn’t slowing down anytime soon.
“I’m honored to be the last human host.” - Conan O’Brien at the Oscars
Red Carpets to Running Shorts
A baddie has officially entered the villa — and by villa, we mean the Global Next Gen. roster. We’re thrilled to welcome Baddie Benito to the family. His energy, charisma, and viral presence make him such a strong addition, and we’re excited for what this partnership will build.
New York Fashion Week wrapped just days ago, leaving behind standout runways and a city buzzing with after-hours events. Ralph Lauren’s show was especially stunning — timeless, cinematic, and pure Americana polish. Meanwhile, at Proenza Schouler, newly appointed creative director Rachel Scott presented Fall 2026 with what Elle described as a “working woman in a rush” energy — sharp tailoring, movement, intention. Work-chic, elevated, and already highly anticipated.
In pure pop-culture nostalgia: Hannah Montana turns 20. Let that sink in. A Disney+ special premieres March 24th featuring an unscripted interview with Miley Cyrus as she revisits the legacy of her iconic alter ego. We will be seated.
“Life’s what you make it.” - Hannah Montana
Signed, Styled, and Slightly Nostalgic
This week has been a busy one! We’re thrilled to welcome new talent Kevin to the Global Next Gen. roster- a scroll through his content is guaranteed to bring the energy for the best day.
Our talent Taj Hughes attended a dinner hosted by Clinique in support of their “Unstoppable Together” campaign featuring the Moisture Surge Glow Duo. Clinique tapped Olympic track athletes Tara and Hunter Davis-Woodhall to bring the campaign to life. The evening featured a stunning tablescape that beautifully embodied Clinique’s signature minimalist luxury.
In other news, the Actors Awards — formerly known as the SAG Awards — took place Sunday. Kristen Bell hosted, bringing her signature charm and humor to the stage along with plenty of memorable moments.
Winter is officially coming to a close, with spring’s official start date on March 20 — and we can’t wait! As usual, spring is bringing new energy, fresh inspiration, and plenty of exciting moments across fashion, beauty, and pop culture.
“You are your own person for a reason.” - Tara Davis Woodhall, Olympic Athelte
Spring Has Almost Sprung
Hello February!
“If you fail to prepare, you're prepared to fail.” -Mark Spitz
Between Fashion Week, the Super Bowl, the Winter Olympics, fresh collaborations, and what’s ahead, our feeds have been busy in the best way.
Today marked the 2026 Winter Olympics Opening Ceremony, and we loved seeing the passion, pride, and—of course—the outfits. Turns out ice cubes are chic.
Fashion Week is officially underway, and we’re especially excited to see Rachel Scott’s first collection for Proenza Schouler. This marks the first time another designer has created a collection for the brand, and the industry is watching closely to see how she brings her vision into the house.
Super Bowl weekend has officially become more than just a game — it’s a full-scale pop culture moment. From tunnel fits and sideline style to celebrity watch parties and brand-packed commercials, the Super Bowl now feels like its own unofficial runway.
On our end, talent Taj and founder Lauryn attended both the LANEIGE Jukebox Lip Tint event and the Matière Première event this week. Huge thank you to both teams — we’re grateful for the invites and excited about what’s to come. The year is already off to a strong start, and we’re just getting warmed up. More soon.
It’s been a busy week across culture — musicians are stepping into the acting space, brand collaborations are flooding the feed, and we’re continuing to foster creative relationships that set everyone up for long-term success.
Musicians like Charli XCX, A$AP Rocky, and Olivia Rodrigo are headlining film projects right now, signaling a bigger shift toward artists building full creative worlds beyond music. We’re excited to see how these crossovers translate on screen in the near future.
With the Winter Olympics approaching, brands are also leaning into athlete-led collaborations — spotlighting performance, discipline, and personal storytelling in a way that feels timely and intentional. It’s a reminder that the strongest partnerships right now are rooted in identity, not just visibility.
On our end we have some exciting announcements coming up and can’t wait to let the Global Next Gen people know! So be on the lookout!
“I don’t ever see art as having a final full stop.”- Charli XCX
January Coming to an End
This week was a reminder that culture doesn’t move in one lane — it oscillates between play and performance, nostalgia and newness. Brands that understand that balance are the ones cutting through. LEGO and Crocs debuted a collaboration that instantly took over fashion feeds. Equal parts unexpected and self-aware, it’s proof that Gen Z doesn’t want “safe” design — they want personality.
With the 2026 Winter Olympics on the horizon, early conversations are already picking up — from athlete storytelling to fashion partnerships and lifestyle-led coverage. We are so ready to see what’s in store.
One of our talents, @nuhrayduh killed it in her Covergirl photoshoot and were so excited to see the stunning results!Between playful collaborations and legacy institutions reentering the spotlight, this week reinforced one thing: audiences love familiarity, but only when it feels refreshed. The brands winning aren’t recycling the past — they’re reimagining it through today’s platforms, creators, and communities.
“You attract what you are ready for” - Talent Ryan Rockefeller
Winter in Full Swing
The obsession of throwback aesthetics is even bigger, pop culture feels suspiciously familiar, and the internet is romanticizing eras we swore we were done with. The timeline is glitching, but we’re leaning in. Here’s what caught our eye this week — from culture moments to creative signals we think are worth watching.
The Traitors season 4 is quickly becoming a new favorite. Equal parts camp, strategy, and cozy chaos, it’s the kind of TV that feels old-school addictive in the best way. On the other hand, Tell Me Lies is addictive in the, “Why did I do this to myself?” way. Same can’t-look-away pull, totally different energy.
On our end… we’re continuing to build alongside talent we genuinely believe in, refining how we show up creatively, and leaning into strategies that feel thoughtful, human, and actually effective. Less noise, more clarity. More experimentation, but with purpose. As culture keeps looping and evolving, we’re focused on staying sharp, curious, and ahead of the conversation — not chasing it.
“I feel like this year is really about, like, realizing stuff. And everyone around me, we’re all just, like, realizing things” -Kylie Jenner in 2016
It’s Actually 2016
This week also kicked award season into full gear with the release of the 2026 Actor Awards nominations. Casting news made waves too, with Teagan Croft and Milo Manheim announced for the live-action Tangled — audiences seem genuinely excited to see new faces bring familiar stories to life. Meanwhile, celebrity seating charts and red-carpet speculation have dominated feeds ahead of the 2026 Golden Globes, which we’ll be watching on January 11th.
Branding is getting more tactile. We’re seeing a return to hand-done artwork across campaigns, with brands like Hermès, Rimmel, Lacoste, and Sandy Liang leaning into illustration and artist-led visuals. It’s refreshing to see major names step away from AI-heavy aesthetics and return to what gives branding its soul: real artists, real craft, and intentional creativity.
On our end, we’re stepping into the year with momentum and intention. We’re excited about what’s ahead — from upcoming partnerships to new creative opportunities that feel aligned, thoughtful, and genuinely exciting.
“Momentum is created by intention, not noise.”
More Feeling, Less Formula
Setting The Tone For 2026
“There is a seat waiting for you at tables you haven’t even seen”
We’re kicking off 2026 with an intentional mindset: less noise, more substance, and a clear focus. We’re excited to officially welcome Nereida Nichelle (@nuhrayduh) to the Global Next Gen roster. Nereida creates at the intersection of fitness, fashion, and lifestyle, blending strong, feel-good movement with elevated personal style. Her content feels aspirational without being untouchable — grounded in self-care, confidence, and the kind of routines that make everyday life feel considered. We’re proud to build what’s next together.
Beyond our own announcements, this past week was a reminder that relevance isn’t about exposure — it’s about timing, taste, and restraint. Whether it’s legacy moments (yes, Snoop Dogg still has it — that halftime show proved it) or creators quietly refining how they show up online, the signal is clear: audiences are valuing clarity.
Looking ahead, 2026 is already shaping up to be a good one. We’re keeping our eyes on upcoming music releases from A$AP Rocky, Lana Del Rey, Madison Beer, and more — plus a year that feels primed for thoughtful growth, intentional creativity, and doing things with purpose. We can’t wait for what’s ahead.
The Internet Was Busy
This week was full of art, creativity, and celebrity energy - and our own talent, Taj Hughes made waves at the Puma X Art Basel event in Miami. From immersive installations to A-list sightings, Art Basel brought the world together under one creative umbrella!
Now... The Met Gala 2026 has officially announced co-chairs Beyoncé, Nicole Kidman, Venus Williams, and Anna Wintour to step forward on Monday, May 4th. Along with Anthony Vaccarello and Zoë Kravitz to co-chair the Gala Host Committee, with members including Sabrina Carpenter, Doja Cat, Gwendoline Christie, Alex Consani and more. We can’t wait to judge the looks from our couch.
In music news, all members of BTS have reunited after completing their military service - sparking huge excitement online and speculation about new music or a 2026 project. As the year gears towards an end and the holiday season is among us, Mariah Careys “All I Want for Christmas Is You” is topping charts again — close to historic Billboard records.
Thanks for catching up with us! We’ll be back next Friday with more note- worthy moments.
“I like my Fridays like my stories, worth sharking.”
Spotted: A New Friday Tradition
Introducing Next Gen. Weekly — a column on our talent, our team, and the pop culture moments keeping group chats alive. The first issue starts now.
We kicked off this week with signing new talent, Kendrick and Ty, a couple who makes comedy, lifestyle moments, and little games feel effortlessly fun. Consider this your official warning - their content is about to take over your feed in the best way.
Dancing With The Stars season 34 has officially wrapped. The show crowned their winner, Robert Irwin (yay!). But the real headline? The franchise is hosting an out of tradition holiday special on December 2nd. While all that glitter settled, one of our talents, Ryan Rockefeller, let the TikTok world inon some dating advice: having a wife with lore is a green flag. Should she start a series on how to attract your type? We think so.
This week it’s been all about blink-and-you-missed-it soft launches, suspiciously fast celebrity “rebrands,” and one very questionable red carpet trend everyone swears they “ironically” love. Moral of the story? If it didn’t end up on the timeline, did it even happen?
“I like my Fridays like my stories, worth sharing.”